LOGOs

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VitalPath, a program to get staff engaged with their own health, built around four pillars: movement, hydration, nutrition, and mental health. Naming it VitalPath, which is a nice double meaning. "Vital" the way we use it in healthcare, but also vital as in important. These are the paths that actually matter.

I had one main goal: get people to actually notice. Most of our internal material lives inside the CRH brand and it's easy for it to blend into the background and get ignored. So I went the other way on purpose and picked a brighter, higher-energy palette that breaks away from the CRH colors, so VitalPath reads as its own thing instead of one more company memo.

For the mark, I turned the four pillars into four color blocks that step up like a rising path, one color for each pillar. Then I ran a loose, free-flowing line through all of them, the "path" itself, so the pillars feel connected instead of separate. The idea being these aren't four random goals, they're one journey.

Venbid is a public procurement platform that connects buyers with vendors who retail, wholesale or manufacture those items and allows them to compete for your business using reverse auctions.

Venbid is a public procurement platform that connects buyers with vendors who retail, wholesale or manufacture those items and allows them to compete for your business using reverse auctions. My client simply asked to incorporate an anvil in the logo. I incorporated the anvil in such a way that it knocks down the "I", signifying lower prices.


ADVERTISING

A fun advertisement for the Cody Nite Rodeo I designed in 2014. In past years a bull rider was used for this ad. My creative director asked for a different shot that displayed the contestant more. I decided to use a bronc rider and fade out the back…

A fun advertisement for the Cody Nite Rodeo I designed in 2014. In past years, a bull rider was used for this ad. My creative director asked for a different shot that displayed the contestant more. I decided to use a bronc rider and fade out the background—allowing tourists to easily read the date and time.


environmental


parenting Montana

ParentingMontana.org provides easy-to-use parenting tools to support your child’s success from kindergarten through the teen years. I collaborated with another designer and Cactus Productions on print and web resources.


INVITATIONS & MAILERS


Apparel


BUSINESS CARDS


calendar

2018 WYOMING CALENDAR, showcasing Moosejaw Bravo Photography

This was a personal project I pursued with my photographer friend, who took some amazing wildlife shots in Northwest Wyoming.


POSTERs

I was asked to design panels for the Cody Heritage Museum for two different families. These panels included family history pertaining to the Cody area. A main concern for this project was the amount of text each family wanted to include. The Cody Heritage Museum opened to the public in July 2018.